The Fairy Tale Feminista

Answering life’s questions one fairy tale at a time.

Summer Short #3: The Pied Piper of Marketing

Marketing is something I find daunting and frankly a little boring. You spend time, effort, and sometimes money and then send it out into the world without knowing if it will make a dent. In order to get noticed you have to be either consistent or splashy. The part where I think it’s boring makes consistency tricky and being splashy is just as tricky when it tends to be outrageous.

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WWJAD

I think all authors have a similar dream. For me it was writing a book followed by a small but vocal readership that would result in a groundswell of readers. It would happen, and this is important, within my lifetime, and I would spend my days going from readings and signings between growing an impressive list. I might also indulge the fantasy that despite not writing mystery novels my life would be very much like Jessica Fletcher’s.

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